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Indoor/Outdoor Rugs Made of Woven Silicone Cord

Two recent graduates from the Design Products course at the Royal College of Art in London partnered up to launch a new design company, Shore, that debuted a collection of some pretty innovative rugs. The rugs are woven with a specially designed silicone cord that can be used both indoors and out and comes in some really fun color choices.

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The tube-like silicone cord is waterproof, UV- and weather-resistant making it a great option for outside, while the tubular design adds cushioning for your feet. The material also means it’s easy to clean and very durable.

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The rugs are woven by hand in London making each one unique.

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Caroline Williamson is Editor-in-Chief of Design Milk. She has a BFA in photography from SCAD and can usually be found searching for vintage wares, doing New York Times crossword puzzles in pen, or reworking playlists on Spotify.