Pantone has announced PANTONE 18-3224 Radiant Orchid is the new color of the year for 2014, replacing the 2013 color, Emerald.

It’s a fun, magical color full of mystery and I can see it working really well with today’s trends of brass, copper, alchemy and color blocking. As much as I hate purple, I actually don’t mind this color too much. It’s less bold than your deep, jewel tone purples and it has a pinkish, gray undertone that appeals to me. I have really been into peaches and grays lately and paired with Radiant Orchid, I think it’s a perfect color trifecta.

“While the 2013 color of the year, PANTONE 17-5641 Emerald, served as a symbol of growth, renewal and prosperity, Radiant Orchid reaches across the color wheel to intrigue the eye and spark the imagination,” said Leatrice Eiseman, executive director of the Pantone Color Institute®.

In more exciting news, Pantone and Valspar Paint also announced the addition of PANTONE® Radiant Orchid, the 2014 Color of the Year, to the PANTONE UNIVERSE™ Paint Collection by Valspar available exclusively at Lowe’s stores nationwide. Have fun painting the town purple—er—orchid!