Roee Magdassi decided to ask a question when beginning this project…

“Does furniture have a personality?”

To answer that question, Magdassi chose to create the Tre reading environment where the morphology of animals was explored – a world where each individual has a different and unique character, behavior, and appearance, yet all with a common ground when it comes to vision and conception.

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Working with a process of abstraction and reduction, Magdassi broke down figures of animals until the animal just about vanished, leaving only a few strokes or a single color. That is how the three pieces of furniture were formed.

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The reading lamp can be tilted to adjust and dim the light.

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The cozy armchair comes with an oversized backrest.

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The solid oak side table is CNC milled in such a way that it has a super thin appearance but it still has strong grip of the legs.

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