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Haute Couture + Upcycled Textiles Come Together in the FLOW Collection

05.02.22 | By
Haute Couture + Upcycled Textiles Come Together in the FLOW Collection

A collaboration with a focus on upcycling, the FLOW Collection of textile wall art was brought to life by circular product creators applicata along with Martha von Guenther and Solveig Søndergaard of the socio-economic design studio Sheworks Atelier. The handmade series brings together flowing design techniques from haute couture and upcycled textiles from the design industry to make something new. When technique and material come together you’ll see a 3D effect with visible tactility and shadow play.

three pieces of textile art hanging on white gallery walls

Playful yet elegant, both designs in the FLOW Collection are handmade in Denmark using 100% upcycled cotton that’s very durable. The first is a multi-colored rectangular version in a combination of either rose/brown/sand or rose/blue/sand. The second is triangular in shape, with a choice between plain blue, brown, rose, or sand. Each comes with an oak mount for hanging the piece as wall art or free-hanging decor.

two pieces of textile art hanging on white gallery walls

“The collection is an honest attempt to create a zero-waste design that takes into account the environment, aesthetics, and function. FLOW demonstrates how simple and beautiful something can be when we rethink waste materials and transform them into a new creation. We believe this series is a fusion of aesthetics, touch, and sustainability all in one,” said Søndergaard and von Guenther.

textile art hanging on white gallery walls

textile art hanging in a styled living space

textile art hanging in a styled living space with white armchair

textile art hanging in a styled living space with beige/grey couch

tri tonal textile wall art on a white background

detail of textile art

detail of textile art

tri tonal textile wall art on a white background

detail of textile art

textile wall art on a white background

detail of textile art

detail of textile art

textile wall art on a white background

detail of textile art

textile wall art on a white background

textile wall art on a white background

textile art hanging on white gallery walls

two light-skinned women with medium brown hair facing the camera with a white wall behind them

Martha von Guenther + Solveig Søndergaard, Sheworks Atelier

To learn more about FLOW, visit applicata.dk.

Kelly Beall is Director of Branded Content at Design Milk. The Pittsburgh-based writer and designer has had a deep love of art and design for as long as she can remember, from Fashion Plates to MoMA and far beyond. When not searching out the visual arts, she's likely sharing her favorite finds with others. Kelly can also be found tracking down new music, teaching herself to play the ukulele, or on the couch with her three pets – Bebe, Rainey, and Remy. Find her @designcrush on social.