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Art vs. Consumerism: shopping bags by Simon Freund

12.10.15 | By
Art vs. Consumerism: shopping bags by Simon Freund
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Conceptual German artist Simon Freund explores the idea of contemporary consumerism and turns it into art with his series of chairs called shopping bags. Using a simple black frame chair, Freund then wraps them with shopping bags, like Aldi, COS, Acne Studios, and Primark, to form the seats and backrests.

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The six chairs reflect how in today’s society we have a desire to buy things and most of the time, they’re things we really don’t need. This work shows Freund’s idea of consumerism and makes it accessible to the masses.

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Caroline Williamson is Editorial Director of Design Milk. She has a BFA in photography from SCAD and can usually be found searching for vintage wares, doing New York Times crossword puzzles in pen, or reworking playlists on Spotify.