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Dirt Pattern Material: A New Kind of Camouflage

Stockholm-based creative studio Mair / Wennel turns accidental, everyday spills into a new kind of camouflage. Whether it’s a pen leak, a ketchup blob, a bloody nose, you name it, they show that it doesn’t have to be a tragedy that leads to the discarding of a beloved clothing item.

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Using a selection of the most common stains from everyday life, the duo created the artistic camouflage, named Dirt Pattern Material, as a way to hide the spills of the past.

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By overlapping the stains, it quickly becomes a work of art. The nature of the design allows for additional “accidents” to happen letting the pattern continue to evolve over time.

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Caroline Williamson is Editor-in-Chief of Design Milk. She has a BFA in photography from SCAD and can usually be found searching for vintage wares, doing New York Times crossword puzzles in pen, or reworking playlists on Spotify.