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Glowed Up and New Furniture from Patricia Urquiola + Moroso

05.22.23 | By
Glowed Up and New Furniture from Patricia Urquiola + Moroso

In a sustainable twist, Patricia Urquiola’s Lowland upholstered seating series for Moroso got a glow up during Milan Design Week 2023. First released in 2000, Lowland has been upcycled into Mr Loveland, and Mr Loveseat, an upholstered seating system and a contemporary armchair. Mr Loveland harmonizes with Urquiola’s original concept, while bringing new compositional possibilities into the picture. Softer and more comfortably manufactured, the original tubular steel has been replaced with solid wood bases that are offered in Honey, Tropical Wood, or Coffee colors. Ever-ready to work alone or with other pieces, the still sophisticated Mr Loveland enhances the architectural character of the Lowland series.

dark grey sofa and two red cushioned chairs on white background

Rows, Mr Loveseat + Pheaby

dark grey L-shaped sofa on white background

Mr Loveland

light grey L-shaped sofa with grey throw blanket and pink pillows on white background

Mr Loveland

yellow armless sofa with pillows on white background

Mr Loveland

side of yellow armless sofa with pillows on white background

Mr Loveland

yellow armless sofa with pillows on white background

Mr Loveland

dark grey sofa, dark grey chair, and wood credenza on white background

Mr Loveseat, Mr Loveland + Rows

Mr Loveseat is the evolution of the first chair Urquiola designed – Lowseat. With a strong, intense silhouette that exudes power, its solid base distributes weight in a way that allows the leg to taper off to almost nothing. It’s this design element that gives Mr Loveseat boldness to act as a stand-alone piece or to be grouped with other seating.

two red and wood chairs on white background

Pheaby

Pheaby, with her name borrowed from Greek mythology, is an upholstered chair with structural efficiency aplenty. Atop legs with feet that resemble a carpenter’s trestle, a softly rounded seat is perched. It’s unexpected, yet comfortable and easy to use with materials that feature versatility and subtlety. The chair comes with a solid wooden base lacquered in Honey, Cinnamon, Forest Green, Taupe, or Coal Grey.

light blue and wood chair on white background

Pheaby

marble top table with four red and wood chairs and credenza on white background

Pheaby + Rows

marble top table with light blue and wood chair and credenza on white background

Pheaby + Rows

Linear forms and symmetries, geometrical and minimalist, the Rows collection of storage furniture and tables is a sight to behold. The storage series includes four pieces: two sideboards, a cabinet, and a console table with drawers. The units are made from particleboard with an oak veneer finish that’s applied using a membrane press. This process preserves the continuity of the grain and gives the furniture an artisanal feel, without hiding the industrial method of production. The curved milled edge running the length of the surface is inspired by the nature morte of Amédée Ozenfant, a French writer and painter who co-founded the Purism movement.

styled interior space with dark grey sofa, white chair, glass coffee table, and credenza

Mr Loveland, Mr Loveseat + Rows

The two rectangular tables in Rows show a strong contrast between their solidity, the graphic effect of the surfaces, and the linear nature of the table top. Both are available in wood, back-painted glass, or marble.

styled interior space with yellow sofa, table and chairs, and credenza

Mr Loveland, Rows + Pheaby

Row’s generously-sized Vertical table gives a nod to classical architecture with a reference to fluted columns. The sculptural influence is even more apparent in Diagonal, with its perpendicular geometry and oblique lines that add perceived movement. The dimensions were chosen to make the table as useful as possible for all types of living.

Colors are tone-on-tone, with open-pore lacquering to bring out the natural quality of the wood. Choose from five finishes: Honey, Cinnamon, Forest Green, Taupe, and Coal Grey, each paired with a back-painted glass top or marble.

To learn more about Patricia Urquiola and Moroso’s time at Milan Design Week 2023, visit moroso.it.

Kelly Beall is Director of Branded Content at Design Milk. The Pittsburgh-based writer and designer has had a deep love of art and design for as long as she can remember, from Fashion Plates to MoMA and far beyond. When not searching out the visual arts, she's likely sharing her favorite finds with others. Kelly can also be found tracking down new music, teaching herself to play the ukulele, or on the couch with her three pets – Bebe, Rainey, and Remy. Find her @designcrush on social.