Wardrobe Snacks: A Project Inspired by Diners Lacking a Table

09.25.17 | By
Wardrobe Snacks: A Project Inspired by Diners Lacking a Table

Maybe it’s because we are just wrapping up NY Fashion Week… or because we are snack enthusiasts here at Pinch Food Design… but when we stumbled upon the collaboration between the San Francisco-based duo Michelle Maguire and Kelsey McClellan we LOST OUR MINDS!

Wardrobe Snacks was inspired by diners lacking the luxury of being seated at a table: Michelle’s stepdad who rests his sandwich on his thigh (hell with a plate!) in between bites while he blasts an action movie on his TV; a commuter cramped up on a crowded bus retrieving an item from a bag or pocket; a lunch-breaker on a park bench eating from her lap. They’re informal — perhaps even a bit awkward — spaces as far as eating is concerned, yet the diner always appears to be comfortable and perfectly satisfied with his chosen snack, almost zen-like.

Art Direction/Styling by Michelle Maguire.
Photography by Kelsey McClellan.

TJ Girard is a sought-after food designer and creative consultant, celebrated for staging theatrical, interactive food + beverage experiences. She now resides in California where her creativity is solar powered! TJ writes the Design Milk column called Taste.