Karim Rashid has ventured into a whole new world with his latest project: a music album. Change the World EP is his first foray into composing Electro-Pop music. The EP includes three tracks with various mixes that evoke a feeling of futuristic yet robotic lullabies. Both playful and serious, the lyrics (sung/spoken by Karim himself and digitally manupulated) speak to his philosophies beyond design: object culture, commodity, spaces, technology, “globalove”, and our future global human landscape. Overall, it’s a little bizarre at first, but after a while (assuming you like Karim’s work and his message) it kind of drones you into a happy place, a place where you’d totally volunteer to be part of Rashid’s robotic army of globalove.
KariMusik is a new label that in the future will embrace diverse projects of objects / sounds / spaces with other electronic composers.