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Zipit Chair by Viktormatic

Editor’s note: “Deconstruction” is a new regular column here on Design Milk. Each article will feature a designer building or creating a specific product, whether it be a concept, prototype or the final product. If you are interested in contributing to “Deconstruction”, email us at info [at] design-milk.com.

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Zipit by Viktormatic is a unique chair that is made from a kit that includes wood modules, a cardboard seat and backrest cushions. It is assembled with zip ties, and can be just as easily disassembled.

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As the “whats next?” I see the individuality, the seek for personality, the setting of one-self apart as “individual” but still being part of a “community” as a important factor. In new design outputs I see a seek for personal identification within the things we do, we buy and we want.

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Designers and firms already acknowledge this tendency and they try to sell emotions, soul and a sustainable “living character”. A new undefined human personality needs objects that own a variable adjusting and transformable character. Thereby my idea was to develop a “do-it-yourself” kit, for a unique and low-cost chair whose connections are fixed with cheap and adjustable zip-ties.

Because of these uneasy connections, my chair tends to be loose and wobbly, but it was also part of my “whats next” idea – a new way of sitting. Zipit is conceived as a “low-cost” model based “do it yourself chair” therefore the production costs are/could be very low.

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Based on my concept for the market the different modules and zip ties could be in different materials and different colors to underline even more the individuality of the chair and its customer. The customer could be a typical student as well as a single household or a family and their kids/teenagers.

Jaime Derringer, Founder + Executive Editor of Design Milk, is a Jersey girl living in SoCal. She dreams about funky, artistic jewelry + having enough free time to enjoy some of her favorite things—running, reading, making music, and drawing.