The Fiat Topolino EV Steers Design Details Toward Gen Z Drivers

07.26.23 | By
The Fiat Topolino EV Steers Design Details Toward Gen Z Drivers

Auto manufacturers are very much aware younger generations are not as beholden to the pull of new car ownership as previous generations. Especially so when taking into account the average price of a new set of wheels has drifted upward of $48,000, according to data from Kelley Blue Book. So what to do to sway young drivers toward buying their first new car? Build them a kinda-sorta car, a mini-EV electric quadricycle that detours around many of the speed bumps associated with full-size cars. But make it cute… adorable even.

Fiat calls the Topolino an electric quadricycle, a category of vehicles that allows drivers as young as 14 years old in Italy and France to get behind its small golf cart-like steering wheel. The urban and short-range vehicle is being offered in two flavors, but limited to a single “Verde Vita” hue. A “closed” Roof Sunblind topped model is joined by an “open” DolceVita edition featuring a cabriolet roof and ropes in lieu of doors. Otherwise Fiat keeps it simple with a singular vintage-modern aesthetic across both options.

street view side of small mint-colored Fiat car

The compact silhouette is so adorably proportioned, the Fiat Topolino almost seems like something a generative artificial intelligence image program might render when prompted to create a compact car for the next generation of city dwellers.

city street view of small mint-colored Fiat car

angled view of mini mint-colored car with black roof

The Topolino DolceVita abandons doors for a rope, making it something closer to a golf cart than genuine automobile.

angled down view of open door of mini Fiat car with rope instead of door

The TikTok/IG-ready Fiat Topolino throws in a small slew of accessories to appeal to drivers who aren’t necessarily in a hurry but want to get “there” having fun, including a matching USB-powered fan, a Bluetooth speaker, a thermal water bottle for both hot and cold drinks, rack with matching bag, and two seat covers that convert into beach towels for drying off after rinsing off with an option to add a hose shower attachment (didn’t see that coming, did you?).

closeup of gage screen in a Fiat

side by side images of mint-colored speaker and fan accessories for new Fiat

interior car view of two black bucket seats with light grey padding

outstretched arm holding a plug from an EV car

Don’t expect to outrace or outdistance other vehicles driving a Topolino. The vehicle is equipped with a small 5.4 kWh battery, enough for a modest 47 miles of range and topping out at a pokey 28 mph top speed. The good news is the miniature mode of transportation only requires less than 4 hours to fully recharge to capacity.

closeup partial view of mint-colored small EV Fiat

The Fiat Topolino isn’t really a car in size nor performance. But in urban centers in Italy and France where urban arteries are tight and parking is perpetually challenging, and where smaller electric vehicles like scooters and Smart cars have already proven to be popular solutions for getting from point A to point B independently powered by a clean and quiet electric-powered engine, tweeners like this may be the right solution at the right price.

angled partial back view of small mint-colored EV car

Both editions offer a 4-wheel footprint that should make it a breeze to park in tight urban quarters.

And that price? Around $10,770 in Italy. We’ll be curious to see whether the price and features are enticing enough to result in numbers of Topolino’s zipping around Paris and Rome by next summer amongst the 14 and over crowd living la dolce vita.

Gregory Han is a Senior Editor at Design Milk. A Los Angeles native with a profound love and curiosity for design, hiking, tide pools, and road trips, a selection of his adventures and musings can be found at