Studio-Tag recently opened as an interactive showroom in NYC that aims to guide designers along the creative process. With a focus on commercial, hospitality, and corporate interiors, the showroom selected 13 fresh and affordable, international and local manufacturers to be represented in the space for designers to see and feel everything up close.
Founded by Emma Robson, Jon Offerman, and Devon Rausch, Studio-Tag combines their years of experience in construction, architecture, interior design, space planning, and furniture selection, and puts it all under one roof, designed by Robson herself.
The team works with designers from the beginning concept stage through each step in the process, offering a customized plan for each client. Their goal is to let the showroom be a collaborative work space, while also allowing it to act as a live case study.
Throughout, clients will come across curated vignettes outfitted with their extensive selection of products that are available. From artwork, acoustic paneling, lighting, blinds, rugs, architectural glass, customized steel solutions, and range of European furniture, each product they offer is on display in the 6200 square foot showroom, which happens to be located in the storied Plant building where all the musical greats recorded.
Photos by Jeremy Frechette.