Rachel Binx and Sha Hwang, the awesome duo behind the custom jewelry company Meshu, have launched a new endeavor called Gifpop! that takes the idea of the animated gif and turns them into custom cards. Normally animated gifs stay stuck on your computer screen but with the help of the Gifpop! tool, you can make them tangible thanks to the magic of lenticular printing.

Gifpop! Custom Gif Cards from Meshu in technology style fashion art  Category

You’ll have the ability to upload any gif to their site, choose your frames, and then order your card in a variety of sizes.

Gifpop! Custom Gif Cards from Meshu in technology style fashion art  Category

Using lenticular printing, which consists of loads of tiny prisms that when viewed at different angles it gives you the illusion of animation. Lenticular printing has been around since the 1940s but usually it’s only been used for children’s toys. Until now…

Gifpop! Custom Gif Cards from Meshu in technology style fashion art  Category

While you’ll be able to upload your own gifs to the site to create your own cards, they’ll also be partnering with various artist to produce limited edition prints of their work.

Gifpop! Custom Gif Cards from Meshu in technology style fashion art  Category

They successfully had their Kickstarter campaign funded and are taking orders!

Gifpop! Custom Gif Cards from Meshu in technology style fashion art  Category