I think the idea of having an eco-friendly mattress is fantastic, and San Francisco-based Keetsa Mattress is quickly becoming one of the better known mattress providers whose focus is on sustainability, recyclability and the overall health aspect of mattresses by providing a low cost alternative. They’ve just opened a new store in Soho NYC, and I love the way that the mattresses are presented in their well-designed showroom.

I know nothing about mattresses except that they’re expensive bacteria traps. It would be nice to own an eco-friendly mattress that acts just like a regular one. Keetsa’s products try to keep the prices similar to regular mattresses except use natural and recycled materials. Through innovation in foam manufacturing they give consumers a more eco-friendly and healthy alternative to traditional foam. Fear not — Keetsa mattresses also comply with national fire regulations, but without having to resort to harmful chemicals or pesticides.

They even thought about the shipping process! A new Keetsa mattress ships in less than a third of the space that a traditional mattress consumes. This decreases the carbon foot print dependency on traditional petroleum-based transportation methods and eliminates the need for special delivery trucks. This also helps account for Keetsa’s lower retail price, which is anywhere from half to a third of traditional mattresses…and you thought eco-friendly automatically meant expensive!

Their store is just as green as their products. Ninety-percent of the materials used is either recycled, reclaimed or restructured to minimize the waste attributed to opening new locations.

Keetsa Showroom in NYC in main interior design home furnishings  Category

Keetsa Showroom in NYC in main interior design home furnishings  Category

Keetsa Showroom in NYC in main interior design home furnishings  Category

Keetsa Showroom in NYC in main interior design home furnishings  Category

Keetsa Showroom in NYC in main interior design home furnishings  Category