Search

Industrial Foam Gets a Fresh, Bold Application

When two design studios combine their love of “the beautiful, the ugly and the awkward,” you know it’s going to be pretty interesting. Mandy Roos and Victoria Ledig for Form&Seek put their heads together to give boring industrial foam a new lease on life through a fresh and bold application. The result is Softie Wanted, a collection of fun plush pieces you can lounge around on.

Softie-Wanted-Victoria-Ledig-Mandy-Roos-2

Softie-Wanted-Victoria-Ledig-Mandy-Roos-3

The collection was shown at Ventura Lambrate 2016.

Softie-Wanted-Victoria-Ledig-Mandy-Roos-4

Softie-Wanted-Victoria-Ledig-Mandy-Roos-5

Softie-Wanted-Victoria-Ledig-Mandy-Roos-6

Softie-Wanted-Victoria-Ledig-Mandy-Roos-7

Softie-Wanted-Victoria-Ledig-Mandy-Roos-8

Softie-Wanted-Victoria-Ledig-Mandy-Roos-9

Softie-Wanted-Victoria-Ledig-Mandy-Roos-10

Softie-Wanted-Victoria-Ledig-Mandy-Roos-11

Softie-Wanted-Victoria-Ledig-Mandy-Roos-12

Softie-Wanted-Victoria-Ledig-Mandy-Roos-13

Softie-Wanted-Victoria-Ledig-Mandy-Roos-14

Softie-Wanted-Victoria-Ledig-Mandy-Roos-15

Softie-Wanted-Victoria-Ledig-Mandy-Roos-16

Softie-Wanted-Victoria-Ledig-Mandy-Roos-17

Photos by Cleo Goossens.

Caroline Williamson is Editorial Director of Design Milk. She has a BFA in photography from SCAD and can usually be found searching for vintage wares, doing New York Times crossword puzzles in pen, or reworking playlists on Spotify.