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Milk Lab: Designers Reinvent Milk

Perhaps our initial attraction to this product stems from the namesake of this site, or is it because I, newly mother to twins, feel like a milk factory on a daily basis. Regardless, our interest morphed from funny coincidence to appreciation quickly.

Le Verre a Traire debuted at the Milk Factory exhibit in Paris, which consisted of 10 professional designers and art students brought together by Claire Fayolle to consider the Future of Milk. From the taste to the presentation, the entire process of milk is now so industrialized, that we’ve lost our connection to the farm and to the cows.

The design team behind the milk fountain, 5.5 designstudio, raises the question of the influence of the food industry on the formation of our taste, our relationship with nature and therefore our ability to appreciate natural products. They searched for ways to reconnect consumers with producers. Taking into consideration how drastically our relationship with milk has changed over the years, they remind us of the past… when raw milk direct from the udder, full of flavor, arrived in glass bottles from the farm to our kitchen tables… far from the processed milk we drink now.

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TJ Girard is a sought-after food designer and creative consultant, celebrated for staging theatrical, interactive food + beverage experiences. She now resides in California where her creativity is solar powered! TJ writes the Design Milk column called Taste.